Lightroom Tutorials

Lifestyle photography can be absolutely magical. Let’s think about it for a moment, what other time do couples, children or families have the ability to take a peek into their own beautiful, ever evolving lives? When...

I’m going to tell you now, I’m not the type of photographer that subscribes to the school of fancy photography gear with all the bells and whistles.  I definitely believe the old line, the best camera is the one you ...

Let me tell you a scary story.  About a month ago, I was held hostage.  By my father-in-law. In his garage.  With a 300-photograph album from the teenage years of his kids. With him explaining every. single. one. Now...

Ahhh…another post about the importance of self-portraits.  If you are reluctant to read this it probably means you aren’t in enough photos and I’m going to need you to listen up. It’s summer, you are loving life, get...

Summer is here! Kids are out of school, calendars are filled with fun activities, and along with all that you have going on, your camera is probably going to get a lot of use in the next couple of months.  Isn’t this...

Several years ago I sat in a conference room and listened to Joy Prouty speak about her photography journey.  It was a great talk and I was jotting down notes…then she showed a personal home video and I was mesmerize...

Congratulations to our 2017 Summer Scholarship Winner! During the past 6 months, Pretty Presets for Lightroom collected essays written by college students from the United States and Canada.  We loved reading through ...

How to Plan & Shoot a Moana Themed Photo Session For all my sessions, I always try to do a lot of research before hand. I find that doing this makes the sessions go a lot smoother. And, the poses and theme deco...

One of the hidden, under-used gems in Lightroom is the graduated filter. I've written tutorials on this particular tool before, but I decided to do another one to highlight why this tool is so useful. Panels (Global)...

When I first started my photography business, I wanted to do it right. I had seen the way established photographers talked about how newbies were always undercutting the market by charging too little and giving away ...

  Saying No For Photographers: When and How to Say No If you are a people pleaser, like yours truly, you may find yourself saying yes to every request and then later regretting it. It has taken years to realize that...

  IN-PERSON SALES 101 One of the biggest objections photographers have to in-person sales is that they are not comfortable with selling and don’t want to feel like they are pushing people to purchase.  I can totally ...

Okay.  We’ve defined what an IPS business model looks like and why it might be right for you.  We have also reviewed client behaviors with information on how to target your ideal client.   Now comes one of the most ...

In Part I, I discussed what an In Person Sales business model can look like and why it is right for me and could be right for you.  The concept of doing business in person isn’t a new concept and is the way portrait...

I grew up in the generation and tradition of the Olan Mills experience. My mom would receive a phone call and then shell out X amount for a portrait package with the local Olan Mills. It was a flat rate, get your po...

For many of us here in the midwestern United States, Memorial Day weekend signifies the shift of seasons. Pools open, temps go from mild to hot, kids are home for summer vacation, and weekends start getting filled wi...

  7 Tips to Dramatically Improve Your Photos Whether you’re starting in photography or have been in the business for a while, you would have come across a few tricks of the trade to help make your photography sessions...

Even the most professional photographers on the planet occasionally screw up. Whether it’s a mistake in workflow, customer service, unmet expectations, or something completely out of our control, we’ve all been there...

Make a moment last forever! This week, we're challenging you to do just that. Don't wait a moment more! Come download this free gift ($39 Value) from PRETTY today!  This week we're challenging you to get in the pict...

Adobe Photoshop is able to aid modern-day photographers in editing and enhancing their photographs.  There are a variety of reasons as to how the software has changed society; however, the most prevalently discussed ...