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20,000 Fans + $750 Giveaway = Time To Celebrate!

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Picture this:  It’s  6:00 on a Friday evening and you’re relaxing to some slow jams on a brand new iPod touch.  “How do I have time for relaxing?” you ask. Well, it’s because you’ve completed all your editing in record time with a complete set of every collection Pretty Presets has ever released. You’ve also mastered your Lightroom skills with your brand-new 20 page manual, all while enjoying the sight of a spectacular 16” x 20” gallery-wrapped canvas that is now hanging on your wall. Sound amazing? We think so. We’re celebrating 20,000 fans and we think you’re pretty amazing, so we’re...

Lightroom Brushes Class

Lightroom Brushes Class

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We've had a lot of questions about the Lightroom Brushes and want to be able to walk you through it.  This class is open to the first 23 people who sign-up.  You must have purchased the brushes to attend.  We will be closing it once we reach 23 people or by Thursday morning at 9 am EST.  After this you will receive an invite to the workshop which will start at 9:30 EST on the 29th of September (Thursday).  When you add this to cart you will not receive anything to download.  Doing this however will reserve your spot in...

Customizing Your Presets

Customizing Your Presets

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Pin It via YouTube Below is the transcript for this video.  We know some of you may love videos while others may still enjoy reading the material.  We hope you can enjoy both! Thank you so much. Hi this is Elizabeth Halford from Elizabethhalford.com and today I’m coming to you on behalf of Pretty Presets for Lightroom and Adobe Camera Raw and our topic is customising your presets. So here we are in Lightroom we have this image here it is RAW straight out of camera and this is going be a pretty quick video because it’s a pretty simple...

How are they different?  RAW vs JPEG

How are they different? RAW vs JPEG

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Below is a transcript for you to read through the video if you would like!  Enjoy and have fun learning more about RAW vs JPEG. Hi this is Elizabeth from Elizabethhalford.com and today I am coming to you on behalf of Pretty Presets for Lightroom and Adobe Camera Raw, and today we are going to talk about RAW vs. JPEG. We’re going to talk about what RAW is, what JPEG is, and how you should know how to choose which one you’re going to be using and when. So this is a photo of your digital cameras sensor. The camera...

Using the adjustment brush in Lightroom

Using the adjustment brush in Lightroom

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This has been transcribed below so you can read through it also.  You can find our Lightroom brushes here.  Enjoy! Hi! This is Elizabeth from elizabethhalford.com on behalf of Pretty Presets for Lightroom and Adobe Camera Raw and today we are going to be talking about using brushes in Lightroom.  So this is a photo that is completely unedited, it is straight out of the camera and is RAW. The first thing I’m going do is deal with the background of this image and the areas surrounding this little girl whose name is Serenity. When you click this little button- the adjustment brush, and when...

LR vs PS: Still not sure? 5 ways Lightroom will speed up your workflow

LR vs PS: Still not sure? 5 ways Lightroom will speed up your workflow

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I get so many emails from folks wanting a simple answer to the question "do I get Photoshop or Lightroom?" I think of it this way: if you want limitless editing possibilities and are interested in graphic design, get Photoshop. But if you're a photographer who wants massive possibilities at your finger tips and doesn't want to spend their entire existence (not to mention $$) editing their shots, you can't possibly go wrong with Lightroom. Lightroom takes some getting used to. For example, when I first started using it, I didn't understand the concept of importing and exporting. I didn't...

5 Free Presets for Sharpening Pictures in Lightroom 1, 2 and 3

5 Free Presets for Sharpening Pictures in Lightroom 1, 2 and 3

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Good Monday to you!  I love the thought of "Make A Difference Monday" and am hoping these 5 simple presets will make a difference in your editing today.  I get so many questions about sharpening pictures outside of Photoshop, so I thought I would create some easy sharpening presets for you to use.  They each vary in the amount of sharpening that is applied to your photo. I realize each photo is unique and some many need more (or less) than others.  I hope you enjoy! On this picture I used the jpeg preset "Soft Skin 5" from the Soft Skin...

Exclusive Download

Exclusive Download

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Exclusive Download of Pretty Presets Paper Pack. Enjoy and thanks for being the best fans/friends anyone could ever ask for!

10 Steps Towards a Fun Client Shoot

10 Steps Towards a Fun Client Shoot

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Do you remember when you were a kid or a teenager, often feeling a sense of dread at the thought of going to a photo session? You knew you would have to get all dressed up, and then have to sit, awkwardly posed, in front of a camera operated by a photographer who may have seemed a little bit too chipper and over-the-top, which probably made you feel even more uncomfortable due to the lack of sincere human interaction. Thankfully, that sort of photo session is not the standard that it used to be. With the multitude of camera and...

Just Released! Pretty Presets RAW and JPEG Presets.

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  Have you ever gone to purchase an item you wanted, only to find out it was on sale? We know you love presets. AND, you love sales.  Enjoy the new collections Modern Vintage (RAW) and Fairytale Romance (jpeg) .  Take 25% off their purchase total! Just use the code "save25" to enjoy this discount. Want to know something even more fantastic?   Not only do you get presets, on sale, but in addition, it’s less money you have to fork over to Uncle Sam! With the end of the year approaching (it is, don’t fool yourself!) businesses are looking for every opportunity to reduce their tax liability....

6 Simple and Cost-Effective Ways to Advertise Your Photography Business

6 Simple and Cost-Effective Ways to Advertise Your Photography Business

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When it comes to advertising, the amount of options can seem overwhelming, and oftentimes very expensive. If you are just starting to get your photography business up and running, chances are that you will need to advertise in several different areas in order to draw in business. Here are a few ways you can do so, without draining your wallet. 1. Mini-Sessions  Offering a shorter photo session to your clients at a discounted price can be a great way of getting a few extra shoots under your belt. People may not always have the time or the means to afford a full...

Lightroom Tool Tip—Mastering the Brush Tool

Lightroom Tool Tip—Mastering the Brush Tool

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Lightroom has so many great features that it is hard NOT to think that they are all “the best” feature or “my favorite” feature. But today I want to share with you 5 reasons the brush tool is all sorts of FABULOUSNESS. Make Specific Changes The brush tool allows you to “paint” on changes to a specific area of a photo. It is super easy. If it is a change that I want to make to only a small area of my photo, I use a brush to make that change. I use the brush tool to lighten, darken, or saturate...