Articles tagged 'Marketing for Photographers'

10 Reasons Why You Aren't Getting More Clients: Your Social Media Efforts are Not Effective

Reason #9: Your Social Media Efforts are Not Effective This is the 9th post in a 10-part series called "10 Reasons Why You Aren't Getting More Clients."  Here's a link to the rest of the series in case you missed it.  I don't even want to know how much time I spend on Facebook every day.  Certainly more than I watch TV, edit, or do almost anything if I'm honest.  And yes, it helps me grow my businesses. Yes, it helps me connect with people. But more often than not, I'm simply wasting my time.  In fact, if Facebook, Twitter, Pinterest, or.. - Continue Reading

10 Reasons Why You Aren't Getting More Clients: You Aren't Making the Most of Your Website

Reason #8: You Aren't Making the Most of Your Website This is the eighth post in a 10-part series called "10 Reasons Why You Aren't Getting More Clients." Here's a link to the rest of the series in case you missed it. So, you've moved away from an amateurish website and finally got a professional looking website up and running. (You have, right? Don't put this one off! Go back and read that post if you haven't yet!) I'm proud of you. But now we've got to make this awesome new website of yours start bringing in the clients! Most.. - Continue Reading

Closed For Business

  Your client called, they think your business is closed!  Even though you may not have a sign out front of your door, your activity on your blog is saying that either you are opened for business, or closed for business.  Which one are you?  If you are wondering why no one is calling, then you might want to look at your blog.  If you have only posted one time in the last 30 days, I suggest that your clients think you are totally closed for business, and that there is not even a pulse!   If you have blogged twice in.. - Continue Reading

Super Posts: Clients Want the Best Photos, Not the Most Recent

Potential clients spend mere moments connecting with your brand on the web. What do you want them to remember about your photography business after that short-term relationship ends? Chances are, it's not your latest photo session. The customer's memory needs to be one/some of your top 10 photos or at least your name and face in order to find/recognize you later. Then why are we working so hard to promote our latest work instead of our BEST work? Step 1: Create Pages with Your Best Stuff Your website is a digital marketing brochure. Are you treating it like one? For.. - Continue Reading